Available for new projects

Your brand's
secret weapon
is right here.

I'm Gwatana Lannie Ifedayo — a certified Social Media Manager & Content Creator who builds brands that feel something. Strategy. Storytelling. Aesthetic precision.

Gwatana Lannie Ifedayo
TikTok Views
462K+
Organic reach
Followers Grown
1.95K
From 300 organically
Gwatana Lannie Ifedayo

A visionary who blends
creativity with strategy.

I'm a visionary content creator and social media strategist dedicated to helping brands shine. I blend creativity with strategy to craft scroll-stopping content, build strong online communities, and deliver measurable, authentic results.

Every brand has a voice. I find yours and make it shine.

🎯

Strategy-First

Every post rooted in clear direction and data-backed creative choices.

Aesthetic Precision

Strong visual eye — content that stops the scroll and holds attention.

📱

Mobile-Native

Full professional-grade work delivered entirely from my phone.

🔥

Real Results

Proven growth on my own brand — not just theory, actual numbers.

Numbers that speak
for themselves.

Grown my personal brand RavenShades from scratch since September 2024 using organic, intentional strategies — no paid ads, no shortcuts.

462K+
Total Views
1.95K
Followers (from 300)
67.3K
Total Likes
+12.5K
Views This Week
54K
Post Views
10K
Post Likes
840
Comments
1,443
Profile Views
THE RAVEN — raven.shades TikTok Analytics

Real work.
Real impact.

I've built and managed my own social media brand from the ground up — proving I can do for your brand what I've already done for mine.

Sept 2024 – Present

Social Media Manager & Content Creator — RavenShades

Grown personal brand from 300 to 1.95K+ followers, reaching 462K+ views and 67K+ likes through organic, intentional strategies. Combined creative content, trend integration, and consistent community engagement to build a growing, authentic platform.

Ongoing

Content Strategist & Community Builder — RavenShades

Designed and executed strategic content campaigns, including a 30-day consistent posting schedule that significantly boosted visibility, engagement and growth. Proven ability to create structured, results-driven strategies that keep audiences engaged.

Gwatana Lannie Ifedayo

A full suite of creative
digital services.

Social Media & Content Strategy
Short Form Video Editing (VN / CapCut)
Brand Repositioning & Identity Refinement
Profile Audit & Optimisation
Content Calendar Development
Social Media Copywriting
Community Engagement & Management
Graphic Design (Canva)
Trend Analysis & Creative Adaptation
Performance Tracking & Optimisation
Campaign Management
Analytics & Reporting

The work that proves it.

01
Social Media Strategy

Akala Anana — Food Truck Brand

Full social media strategy built around awareness, community engagement and audience conversion for a new food truck brand.

View Case Study →
02
Content Strategy

Akala Anana — Content & KPIs

Detailed content strategy with KPI tracking and defined content pillars to drive consistent, measurable growth.

View Case Study →
03
Page Audit

Fashion Creator Profile Audit

Full page audit and repositioning for a fashion content creator, maximising reach through a cohesive, intentional page.

View Case Study →
04
Brand Design

Ada's Apparel — Visual Identity

Complete brand identity for a luxury women's clothing label — colour palette, typography, social mockups and highlight covers.

View Case Study →
05
Campaign Planning

Mr Biggs — Comeback Campaign

Full revival campaign centred on nostalgia marketing, community building and brand awareness for a beloved Nigerian brand.

View Case Study →

More projects on the way

Built with the right tools.

Notion
Canva
CapCut
VN Editor
ChatGPT
Buffer
Pinterest
Instagram
TikTok
X / Twitter

Academic
foundation.

🎓
Federal University, Lokoja
B.Sc. Biochemistry
2022 – Present
Gwatana Lannie Ifedayo

Certified.
Ready.

Jobberman SLA Certificate
Jobberman × She Leads Africa
Executive Virtual Assistant — Young Nigeria Works
Certificate of Completion · July 2025
Exoura Certificate
Exoura Limited
Professional Social Media Management & Strategy
Certificate of Achievement · December 2025
Gwatana Lannie Ifedayo

Let's build something
worth remembering.

I'm actively looking for remote roles in social media management, short form video editing and fashion content creation. If your brand needs someone who actually cares — let's talk.